Klark's blog

Articles about Customer Support, AI, data and the life of a start-up made in Bordeaux...
Photo de Nicolas Pellissier, cofondateur et CPO de Klark

Nicolas

Co-founder and CPO
LinkedIn
Measuring customer satisfaction in 2026: the complete guide in the age of generative AI
- 5 MIN READING 

Measuring customer satisfaction in 2026: the complete guide in the age of generative AI

Are your CSAT response rates plateauing at 15%? Discover Net Emotion Score (NES), which automatically analyzes 100% of your customer messages using AI. Comprehensive measurement, actionable insights, zero burden on your customers.
Churn: definition, calculation, and reduction strategies
- 5 MIN READING 

Churn: definition, calculation, and reduction strategies

Discover churn: definition, calculation formulas, benchmarks by sector, main causes, and concrete strategies to reduce customer attrition.
Backlog support: definition, management, and reduction
- 5 MIN READING 

Backlog support: definition, management, and reduction

Discover the support backlog: definition, causes of accumulation, impacts, and concrete strategies to reduce and control your stock of pending tickets.
Knowledge base: definition, creation, and best practices
- 5 MIN READING 

Knowledge base: definition, creation, and best practices

Discover the knowledge base: definition, benefits, content to include, and best practices for creating an effective help center for your customers and agents.
AHT (Average Handle Time): definition, calculation, and optimization
- 5 MIN READING 

AHT (Average Handle Time): definition, calculation, and optimization

Discover AHT (Average Handle Time): definition, calculation formula, benchmarks by channel, and tips for optimizing your average handling time without sacrificing quality.
What is an AI agent? Definition, role and the customer support revolution
- 5 MIN READING 

What is an AI agent? Definition, role and the customer support revolution

Find out what an AI agent is: a clear definition, how it works, how it differs from chatbots, and how these autonomous artificial intelligences will revolutionize customer service in 2025.