Klark's blog

Articles about Customer Support, AI, data and the life of a start-up made in Bordeaux...

Nicolas

Co-founder and CPO
Comparison Chart: Klark vs. Zendesk for AI-Powered Customer Service
- 5 MIN READING 

Klark vs. Zendesk AI: Should You Switch Support Platforms?

Zendesk AI makes sense if Zendesk is the hub of your support operations. Klark is a better fit when your team wants to add cross-functional AI without changing its tools.
Comparison chart: Klark vs. Yuma for AI-powered e-commerce support
- 5 MIN READING 

Klark vs. Yuma: Which AI is best for automating e-commerce support?

Yuma is focusing on e-commerce automation. Klark uses CRM, customer context, and agents to automate processes without losing control.
Klark illustration of a support ticket workflow distributed across routing, training, alerts, and automation
- 5 MIN READING 

Self-categorization is not reporting

Self-categorization isn't just for organizing tickets. When used effectively, it serves as a tool for triage, builds trust, and enables automation for support teams.
Anonymized screenshot of the Ask Klark screen, showing the "All Customers" section and examples of business questions.
- 5 MIN READING 

Ask Klark: Why Support Teams Need Transcripts, Not Just Dashboards

Ask Klark is useful if it offers more than just a high-level summary. The real challenge is to connect insights, business questions, and customer quotes to make the analysis truly actionable.
- 5 MIN READING 

How to Manage the Customer Service Backlog Without Overwhelming Your Teams

Customer service works like a bathtub. Incoming requests fill it up, the backlog grows, and processing capacity drains it more or less quickly. The real challenge is to manage all three.
- 5 MIN READING 

What is the real purpose of an SLA in customer service?

An SLA isn't just contractual jargon. It's a concrete framework for setting realistic deadlines, prioritizing tickets, and making support manageable.