Klark's blog

Articles about Customer Support, AI, data and the life of a start-up made in Bordeaux...

Customer Service

Sales and Black Friday: How Can You Handle Peaks in Customer Service?
- 5 MIN READING 

Sales and Black Friday: How Can You Handle Peaks in Customer Service?

Ticket volume will double—or even more: Here’s how to prepare your customer service team for Black Friday 2026 and the 2027 sales. A comparison of options, a preparation plan, and KPIs.
Photo de James Rebours, cofondateur et CEO de Klark
Co-founder and CEO
How can you automate order tracking requests (WISMO)?
- 5 MIN READING 

How can you automate order tracking requests (WISMO)?

Are "Where's my order?" inquiries overwhelming your customer service team? Here are the strategies for automating WISMO, the tools to compare, the cases to escalate, and the KPIs to track.
Photo de James Rebours, cofondateur et CEO de Klark
Co-founder and CEO
How can customer service automate returns and refunds?
- 5 MIN READING 

How can customer service automate returns and refunds?

Are return requests overwhelming your customer service department? What can be automated, what requires a human touch, up-to-date legal requirements (including the cancellation button), and how to get started.
Photo de James Rebours, cofondateur et CEO de Klark
Co-founder and CEO
A customer service representative is working a summer shift in an office with some vacant desks.
- 5 MIN READING 

Customers don't go on vacation with your team

Preparing Customer Service for the Holidays with a Reduced Staff: What to Automate, What to Handle First, What to Escalate, and When to Ask Customers to Wait Before, During, and After the Holidays.
Photo de Nicolas Pellissier, cofondateur et CPO de Klark
Co-founder and CPO
Archive of tickets and support documents in which a blue channel highlights a relevant source
- 5 MIN READING 

Why Your Knowledge Base Is No Longer Enough—and How RAG Is a Game-Changer

Support information already exists in the FAQs, as well as in thousands of resolved tickets. The challenge is no longer just to write it down; it’s about finding the right source at the right time.
Photo de Nicolas Pellissier, cofondateur et CPO de Klark
Co-founder and CPO
Illustration of an existing customer support system enhanced with an additional layer of assistance prior to a help desk migration
- 5 MIN READING 

Alternatives to Intercom and Fin: How to Choose Without Replacing Your Support Tools

Salesforce's acquisition of Fin provides an opportunity to take stock. Public facts, a simple framework for deciding whether to migrate, and criteria for evaluating alternatives for your tickets.
Photo de Nicolas Pellissier, cofondateur et CPO de Klark
Co-founder and CPO