Klark's blog

Find out all about Zendesk chatbots: available options, integration, best practices, native vs. third-party comparison like Klark, and how to choose the best solution to automate your customer support.

Discover what a service desk is: complete definition, differences with help desk and ITSM, essential functionalities according to ITIL, comparison of the best software 2025, deployment guide and best practices for a high-performance service desk.

Find out all about Salesforce chatbots: Einstein Bots vs. third-party solutions, integration, best practices, real-life use cases and how to choose the best option for automating your customer service.

Discover the 5 essential steps to optimizing customer relations: customer knowledge, responsiveness, personalization, effective resolution and corporate culture. Methods, tools and case studies to boost loyalty.

Discover the 7 essential indicators for measuring customer satisfaction: CSAT, NPS, CES and more. Methods, tools and best practices to transform your data into concrete actions and boost customer loyalty.

Comment calculer le ROI d'une IA de service client en e-commerce, à partir du coût réel d'un ticket écrit et de deux scénarios prudents. Méthode pas à pas, exemple chiffré, indicateurs à suivre et erreurs qui faussent le calcul.