Klark's blog

Articles about Customer Support, AI, data and the life of a start-up made in Bordeaux...

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Our latest articles

- 5 MIN READING 

Help Desk: definition, features, and comprehensive guide

Discover the help desk: definition, essential features, differences from the service desk, and a guide to choosing the right solution for your needs.
Marketing Manager
- 5 MIN READING 

SLA (Service Level Agreement): definition, examples, and best practices

Learn about SLAs (Service Level Agreements): definition, common types of SLAs, how to define and measure them, and best practices for complying with them.
Marketing Manager
- 5 MIN READING 

CES (Customer Effort Score): definition, calculation, and best practices

Discover the CES (Customer Effort Score): definition, calculation formula, interpretation, differences with CSAT and NPS. Complete guide to measuring and reducing customer effort.
Co-founder and Co-CEO
- 5 MIN READING 

Churn: definition, calculation, and reduction strategies

Discover churn: definition, calculation formulas, benchmarks by sector, main causes, and concrete strategies to reduce customer attrition.
Co-founder and CPO
- 5 MIN READING 

Backlog support: definition, management, and reduction

Discover the support backlog: definition, causes of accumulation, impacts, and concrete strategies to reduce and control your stock of pending tickets.
Co-founder and CPO
- 5 MIN READING 

Omnichannel: definition, benefits, and implementation

Discover omnichannel: definition, difference from multichannel, advantages, and practical guide to offering a consistent customer experience across all channels.
Co-founder and Co-CEO
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