Klark's blog

Articles about Customer Support, AI, data and the life of a start-up made in Bordeaux...

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Klark illustration of a support ticket workflow distributed across routing, training, alerts, and automation

Our latest articles

- 5 MIN READING 

(Video) Othman and Klark: "Time is our most precious resource."

Othman, a customer service agent at Octopia, explains how Klark centralizes all its tools in Zendesk: automatic translation of entire conversations, tailored responses, and considerable time savings.
Chief of Staff
Editorial illustration showing an assisted channel and a self-service channel in a customer service environment
- 5 MIN READING 

Copilot vs. AI Agent: What This Really Means for Customer Service

A co-pilot helps a human agent respond more effectively. An agent operates more independently. The real distinction lies not in the vocabulary, but in the level of context, safeguards, and acceptable autonomy in production.
Co-founder and CPO
- 5 MIN READING 

Customer service: why it's your best investment in 2026

Customer service is a strategic growth driver, not a cost center. Discover why and how to turn it into your competitive advantage.
Marketing Manager
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