Klark's blog

Articles about Customer Support, AI, data and the life of a start-up made in Bordeaux...

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Klark illustration of a support ticket workflow distributed across routing, training, alerts, and automation

Our latest articles

- 5 MIN READING 

Generative AI customer service: methods, examples and best practices

Discover how generative AI (GenAI) is transforming customer service: methods, real-life examples, best practices, and how to deploy it successfully to boost productivity, cut costs and improve customer satisfaction.
Co-founder and CPO
- 5 MIN READING 

ROI customer service software: how to calculate and maximize your return on investment

Discover how to precisely calculate the ROI of customer service software: detailed formulas, key indicators, concrete examples with real figures (ROI from 300% to 1800%), and methods for maximizing your return on investment.
Chief of Staff
- 5 MIN READING 

Customer satisfaction software: complete guide, best tools 2025 and comparison

Discover the complete guide to customer satisfaction software 2025: definition, key indicators (CSAT, NPS, CES), detailed comparison of the best tools on the market, how to choose and best practices for maximizing the value of your customer feedback.
Co-founder and CPO
- 5 MIN READING 

CSAT score: formula and complete guide for calculating your customer satisfaction rate

Find out how to calculate your CSAT score with the complete formula, concrete examples, tools to automate the calculation, and best practices to improve your customer satisfaction rate.
Co-founder and CPO
- 5 MIN READING 

CSAT (Customer Satisfaction Score): definition, calculation and sample questions

Find out all about CSAT (Customer Satisfaction Score): clear definition, calculation formula, sample questions and best practices for measuring and improving customer satisfaction in real time.
Chief of Staff
- 5 MIN READING 

CRM for call centers: complete guide, best 2025 software and integrations

Discover the complete guide to CRM for call centers: definition, essential features, detailed comparison of the best 2025 solutions (Salesforce, Zendesk, HubSpot), how to choose and integrate successfully.
Chief of Staff
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