Klark's blog

Articles about Customer Support, AI, data and the life of a start-up made in Bordeaux...

Latest articles

- 5 MIN READING 

AI solutions for customer service: what alternatives are there to traditional CRM systems?

Intercom Fin, Zendesk AI, HubSpot Breeze... Native AI promises to automate support, but often locks teams into a single ecosystem. This article breaks down the limitations of "closed" AI and shows why a CRM-agnostic, co-pilot approach is more effective, flexible, and cost-effective for customer service.
Chief of Staff
- 5 MIN READING 

RAG for customer support: methods, examples and best practices

Discover how RAG (Retrieval-Augmented Generation) is transforming customer support: methods, real-life examples, best practices for delivering accurate, up-to-date answers while eliminating AI hallucinations.
Chief of Staff
- 5 MIN READING 

Zendesk chatbot: methods, examples and best practices

Find out all about Zendesk chatbots: available options, integration, best practices, native vs. third-party comparison like Klark, and how to choose the best solution to automate your customer support.
Chief of Staff
- 5 MIN READING 

What is an AI agent? Definition, role and the customer support revolution

Find out what an AI agent is: a clear definition, how it works, how it differs from chatbots, and how these autonomous artificial intelligences will revolutionize customer service in 2025.
Co-founder and Co-CEO
- 5 MIN READING 

Service desk: definition, difference with help desk, features and complete guide 2025

Discover what a service desk is: complete definition, differences with help desk and ITSM, essential functionalities according to ITIL, comparison of the best software 2025, deployment guide and best practices for a high-performance service desk.
Co-founder and Co-CEO
- 5 MIN READING 

Salesforce chatbot: methods, examples and best practices

Find out all about Salesforce chatbots: Einstein Bots vs. third-party solutions, integration, best practices, real-life use cases and how to choose the best option for automating your customer service.
Chief of Staff
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