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Articles about Customer Support, AI, data and the life of a start-up made in Bordeaux...

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Clé qui ouvre une boîte de réception de tickets et escalier de motifs illustrant l'intégration d'une IA à Zendesk

Our latest articles

RAG for customer support: methods, examples and best practices
- 5 MIN READING 

RAG for customer support: methods, examples and best practices

Discover how RAG (Retrieval-Augmented Generation) is transforming customer support: methods, real-life examples, best practices for delivering accurate, up-to-date answers while eliminating AI hallucinations.
Photo de François, Chief of Staff chez Klark
Chief of Staff
- 5 MIN READING 

Zendesk chatbot: methods, examples and best practices

Find out all about Zendesk chatbots: available options, integration, best practices, native vs. third-party comparison like Klark, and how to choose the best solution to automate your customer support.
Photo de François, Chief of Staff chez Klark
Chief of Staff
What is an AI agent? Definition, role and the customer support revolution
- 5 MIN READING 

What is an AI agent? Definition, role and the customer support revolution

Find out what an AI agent is: a clear definition, how it works, how it differs from chatbots, and how these autonomous artificial intelligences will revolutionize customer service in 2025.
Photo de Nicolas Pellissier, cofondateur et CPO de Klark
Co-founder and CPO
- 5 MIN READING 

Service desk: definition, difference with help desk, features and complete guide 2025

Discover what a service desk is: complete definition, differences with help desk and ITSM, essential functionalities according to ITIL, comparison of the best software 2025, deployment guide and best practices for a high-performance service desk.
Photo de Nicolas Pellissier, cofondateur et CPO de Klark
Co-founder and CPO
Salesforce chatbot: methods, examples and best practices
- 5 MIN READING 

Salesforce chatbot: methods, examples and best practices

Find out all about Salesforce chatbots: Einstein Bots vs. third-party solutions, integration, best practices, real-life use cases and how to choose the best option for automating your customer service.
Photo de François, Chief of Staff chez Klark
Chief of Staff
- 5 MIN READING 

Optimizing customer relations: the 5 essential steps to building loyalty

Discover the 5 essential steps to optimizing customer relations: customer knowledge, responsiveness, personalization, effective resolution and corporate culture. Methods, tools and case studies to boost loyalty.
Photo de François, Chief of Staff chez Klark
Chief of Staff
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